VIDEO CONTENT BUSINESS: Disruptions force adaptability
With the coming of players like Netflix in the video content market segment, pay-TV providers have now been compelled to adapt to innovations, with a focus on managing competition. The video-on-demand revenue for Uganda is projected to hit $54 in 2022 according, to the statistics portal of market data, Statista. MultiChoice the providers of DSTV, say, it's now inevitable to adapt content to the smart devices on top of the traditional TV set in the sitting room.